TargetBay: Detailed Company Information & Corporate Profile
Summary
Founded in 2016, TargetBay is an Atlanta‑based independent software development firm specializing in digital commerce solutions for Shopify and BigCommerce merchants. With a workforce of 100‑200 employees, the company delivers SaaS platforms that integrate email and SMS marketing, product reviews, user‑generated content, and AI‑driven customer engagement tools to boost loyalty and conversion across retail channels. TargetBay’s revenue ranges from $10 million to $50 million.
TargetBay's leadership blends seasoned expertise: Kevin leads Ecommerce & Digital Strategy, while Narendar Rajagopalan directs global marketing efforts. Macedonius heads Customer Success, supported by co‑founders Nash Ogden and Pon Pandian Paulswamy, who spearhead SaaS eCommerce marketing automation. Gopi Vignesh oversees Product & Technology, with Danielle Fietkau managing email‑centric customer success initiatives. The engineering team—comprising Sneha Kumar, Kavin, kesavan, Rohkith Roshan, Rajarajan, and Chakravarthy BP—drives continuous innovation across product design, quality assurance, AI development, and account management.
| TargetBay Website | targetbay.com |
| Social Links |    |
| Phone Number | 404-903-5146 |
| Industries | |
| TargetBay Headquarters Address | 7000 Central Pkwy, Atlanta, Georgia, 30328 US |
| Company Size | 100-200 employees |
| Specialities & Services | ecommerce, Digital Commerce, Email Marketing, SMS Marketing, Product Reviews, UGC, Customer Engagement, Customer Loyalty, Shopify, BigCommerce, AI, Technology, SaaS, Digital Marketing, SaaS, Artificial Intelligence, Retail, Marketing |
| DMA Code | Atlanta Metropolitan Area |
| Founded | 2016 |
| Estimated Annual Revenue | $10M - 50M |
| Operating Status | Independent Company |
| Updated: | 2026-09-17 |
Competitors
Name | Founded | Type | Employees |
|---|---|---|---|
| 2013 | Privately Held | 25 - 100 | |
| 2006 | Public Company | 1.0K - 5.0K | |
| 2011 | Privately Held | 500 - 1.0K | |
| 2003 | Privately Held | 500 - 1.0K |
Estimated Website Traffic
The chart shows a growth in traffic to the targetbay.com website. In August, traffic increased to 3263, compared to 3231 in the previous month. The highest traffic in 2026 was recorded in January, reaching 5324 visits.
Workforce Turnover
Number of employees switched from or switched to
Departmental sample breakdown
Length of Employment
TargetBay's workforce includes employees across a wide range of tenure levels.
20% have been with the company for 1 to 2 years20% have been with the company for 3 to 4 years40% have been with the company for 5 to 7 years20% have been with the company for 8 to 10 years
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TargetBay Corporate Information: FAQ
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