Dynatron Software, Inc.: Detailed Company Information & Corporate Profile
Summary
Dynatron Software, Inc., founded in 1997, is an independent software development firm headquartered in Richardson, Texas. With a team of 200‑500 professionals, it specializes in solutions for auto dealership service departments, helping them streamline operations and increase profitability.
Its suite includes Service Advisor & Tech Management tools, pricing optimization platforms such as PriceSmart, FileSmart, and MarketSmart, and compliance systems WLRI and WPMI. Dynatron also offers Fixed‑Ops management, effective labor rate improvement, revenue enablement, expert coaching, and data‑driven price adjustments to boost service department performance.
The company is led by Vice President of Finance Alexander Clapp, CFO Steve DeSantis, VP Client Services Misty Erhart, Head of Data David Mirike, and Fixed Operations Performance Coach Garrick Scott. Dynatron’s offerings contribute to annual revenues ranging between $100 million and $500 million.
| Dynatron Software, Inc. Website | dynatronsoftware.com |
| Social Links |  |
| Phone Number | 866-888-3962 |
| Industries | |
| Dynatron Software, Inc. Headquarters Address | 2703 Telecom Pkwy, Richardson, Texas, 75082 US |
| Company Size | 200-500 employees |
| Specialities & Services | Service Advisor & Tech Management, Service Pricing, Effective Labor Rate Improvement, Fixed-Ops, Price Optimization, Service Department, Auto Dealerships, Service Department Enhancement, Pricing Compliance , Expert Coaching, Revenue Optimization, PriceSmart, FileSmart, MarketSmart, WLRI, WPMI, Marketing Campaigns, Dealership Fixed Operations |
| SIC Code | 7500 |
| DMA Code | Dallas-fort Worth Metropolitan Area |
| Founded | 1997 |
| Estimated Annual Revenue | $100M - 500M |
| Operating Status | Independent Company |
| Updated: | 2026-09-14 |
Dynatron Software, Inc. Org Chart
Chief Executive Officer
C-Level
Estimated Website Traffic
The chart shows a decline in traffic to the dynatronsoftware.com website. In August, traffic decreased to 1655, compared to 2905 in the previous month. The highest traffic in 2026 was recorded in May, reaching 4888 visits.
Workforce Turnover
Number of employees switched from or switched to
Departmental sample breakdown
Length of Employment
Dynatron Software, Inc.'s workforce includes employees across a wide range of tenure levels.
5% have been with the company for less than 1 year19% have been with the company for 1 to 2 years14% have been with the company for 3 to 4 years14% have been with the company for 5 to 7 years19% have been with the company for 8 to 10 years29% have been with the company for more than 11 years
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Dynatron Software, Inc. Corporate Information: FAQ
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