Raptive: Detailed Company Information & Corporate Profile
Summary
Founded in 2006 and headquartered in New York City, Raptive specializes in software development that powers digital advertising ecosystems.
Its solutions span programmatic advertising, brand partnerships, video content delivery, product and ad monetization tools, as well as audience growth platforms built on advanced ad tech.
With a team of 200–500 professionals, Raptive generates annual revenue between $100 million and $500 million. The executive group includes Vice Presidents such as Philip Elias for Network SEO and Dana Storm Santiago overseeing Strategic Partnerships, supported by leaders in finance, data strategy, and sales.
The company operates independently within the New York Metropolitan Area (DMA) and is classified under SIC code 2741. Raptive’s blend of technical expertise and strategic partnerships positions it as a key player in modern advertising technology.
| Raptive Website | raptive.com |
| Social Links |  |
| Industries | |
| Raptive Headquarters Address | 1411 Broadway, New York, 10018 US |
| Company Size | 200-500 employees |
| Specialities & Services | Digital Advertising, Programmatic Advertising, Brand Partnerships, Video, Product Development, Sales Development, Ad Monetization, Ad Tech, Audience Growth |
| SIC Code | 2741 |
| NAICS Code | 511120 Periodical Publishers, 511130 Book Publishers, 511140 Directory and Mailing List Publishers, 511199 All Other Publishers, 512230 Music Publishers, 519130 Internet Publishing and Broadcasting and Web Search Portals |
| DMA Code | New York Metropolitan Area |
| Founded | 2006 |
| Estimated Annual Revenue | $100M - 500M |
| Operating Status | Independent Company |
| Updated: | 2026-09-10 |
Raptive Org Chart
Chief Executive Officer
C-Level
Chief Growth Officer
Chief Product Officer
Chief Business Officer
General Manager
Competitors
Name | Founded | Type | Employees |
|---|---|---|---|
| 2004 | Privately Held | 100 - 250 | |
| 2000 | Privately Held | 1 - 25 | |
| 2001 | Privately Held | 100 - 250 | |
| 1984 | Privately Held | 100 - 250 |
Estimated Website Traffic
The chart shows a decline in traffic to the raptive.com website. In August, traffic decreased to 7276, compared to 7935 in the previous month. The highest traffic in 2026 was recorded in January, reaching 26627 visits.
Workforce Turnover
Number of employees switched from or switched to
Departmental sample breakdown
Length of Employment
Raptive's workforce includes employees across a wide range of tenure levels.
11% have been with the company for 1 to 2 years15% have been with the company for 3 to 4 years11% have been with the company for 5 to 7 years19% have been with the company for 8 to 10 years44% have been with the company for more than 11 years
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Raptive Corporate Information: FAQ
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