AdTheorent Information

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Summary

AdTheorent is a private company that has been in the industry for 15 years. The company currently specializes in the Marketing and Advertising, Digital Marketing & Publishing areas. The position of the CEO is occupied by James Lawson. Its headquarters is located at New York, New York, USA. The number of employees ranges from 100 to 250. The annual revenue of AdTheorent varies between 25M and 100M. Total funding of the company - $127.5M. To connect with AdTheorent employee register on SignalHire.

Organization Website

cadent.com

Social Links

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Industries

Headquarters Location

330 Hudson Street, New York, 10013 US

Employees Size

200-500 employees

Specialties

Digital Marketing, Mobile Media, Big Data, Mobile Advertising, Machine Learning, Artificial Intelligence, Cross-Device Targeting, Predictive Targeting, Relationship Graph, Geo-Intelligence, Privacy-Forward, Peformance-First

SIC Code

7311

DMA Code

New York Metropolitan Area

Founded

2012

Estimated Annual Revenue

$25M - 100M

Operating Status

Merger Pending

Competitors

Founded
Type
Employees
Revenue
Funding
2007Privately
Held
25 - 100 50M $3.8M
2004Privately
Held
100 - 250 34M $46.6M
2010Privately
Held
25 - 100 30M $23.3M
2007- 1000-5000 - $-

Estimated Website Traffic

The chart shows a decline in traffic to the cadent.com website. In February, traffic decreased to 2052, compared to 2243 in the previous month. The highest traffic in 2026 was recorded in January, reaching 2243 visits.

Employees Turnover 1 quarter 2026

Number of employees switched from or switched to
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Total number all of employee turnover
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Length of Employment
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Employee tenure at AdTheorent shows a diverse range of experience levels:
1% have been with the company for less than 1 year15% for 1–2 years22% for 3–4 years31% for 5–7 years17% for 8–10 years15% have over 11 years of service at AdTheorent
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FAQ

AdTheorent operates in the Promotion industries. More details can be found on the official website: cadent.com.
The headquarters of AdTheorent are located in New York, United States.
The current CEO of AdTheorent is James Lawson
AdTheorent currently employs 200-500 people.
AdTheorent's revenue is approximately 78.9M.
Well-known competitors of AdTheorent include Eyeview (acquired by Aki), 4INFO, Adelphic and AppNexus.

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