Tonal: Detailed Company Information & Corporate Profile

Contact top employees from Tonal

Summary

Tonal is an independent bookkeeping firm that was established in 2015 and has its headquarters in San Francisco, California.

The company employs between 500 and 1,000 professionals and reports annual revenues ranging from $100 million to $500 million, positioning it as a mid‑sized player within the industry.

Led by Chief Executive Officer Todd Bartee, Tonal’s senior team includes Vice President of Data Science and Artificial Intelligence Giuseppe Barbalinardo, Head Coach Joe Rodonis, Chief Financial Officer Hayden Tollas, Senior Director of Product Design Alberto Villarreal, and Head of Operations Andrew Chao.

Operating within the San Francisco Bay Area market, Tonal delivers tailored bookkeeping solutions that leverage advanced analytics to meet diverse client needs.

Tonal Websitetonal.com
Social Links
facebooklinkedIntwitter
Phone Number855-698-6625
Industries
Tonal Headquarters Address69 Converse St, San Francisco, California, 94103 US
Company Size500-1000 employees
SIC Code5047
NAICS Code423450 Medical, Dental, and Hospital Equipment and Supplies Merchant Wholesalers, 425110 Business to Business Electronic Markets, 425120 Wholesale Trade Agents and Brokers, 446199 All Other Health and Personal Care Stores
DMA CodeSan Francisco Bay Area
Founded2015
Estimated Annual Revenue$100M - 500M
Operating StatusIndependent Company
Updated:2026-09-14

Competitors

Name
Founded
Type
Employees
2016Privately
Held
100 - 250
2019Privately
Held
25 - 100
2000Privately
Held
100 - 250
2009Privately
Held
1.0K - 5.0K

Estimated Website Traffic

The chart shows a decline in traffic to the tonal.com website. In August, traffic decreased to 500164, compared to 628668 in the previous month. The highest traffic in 2026 was recorded in May, reaching 749289 visits.

Workforce Turnover

Number of employees switched from or switched to

arrow
Total employee turnover

Departmental sample breakdown

arrow
Turnover activity captured in SignalHire's departmental sample ( employees):

Length of Employment

arrow

Tonal's workforce includes employees across a wide range of tenure levels.

7% have been with the company for less than 1 year7% have been with the company for 1 to 2 years10% have been with the company for 3 to 4 years38% have been with the company for 5 to 7 years10% have been with the company for 8 to 10 years28% have been with the company for more than 11 years

Former Employees: Role Changes

Role at Former Company
Role at New Company
Contact top employees from Tonal
Giuseppe Barbalinardo
Giuseppe BarbalinardoVice President of Data Science and Artificial Intelligence
Unlock contacts
Joe Rodonis
Joe RodonisHead Coach
Unlock contacts
Unlock contacts
Alberto Villarreal
Alberto VillarrealSenior Director / Head of Product Design (ID, UX, UXR)
Unlock contacts
Joshua Shapiro
Joshua ShapiroHead of Applied Research
Unlock contacts
Molly Ritterbeck
Molly RitterbeckVice President, Content
Unlock contacts
Andrew Chao
Andrew ChaoHead Of Operations
Unlock contacts
Tiff Blake
Tiff BlakeExecutive Business Partner to CEO, CPCO & CFO
Unlock contacts
Yue Shen Gu
Yue Shen GuStaff Data Scientist
Unlock contacts
Rolando Villarreal
Rolando VillarrealSenior Manager, Last Mile & Field Operations
Unlock contacts
Todd Bartee
Todd BarteeChief Executive Officer
Unlock contacts
Marcus Harris
Marcus HarrisSales Supervisor
Unlock contacts
Rachel Perri
Rachel PerriSenior Associate
Unlock contacts
David Palmiotto
David PalmiottoTechnician
Unlock contacts
Harry Alhassan
Harry AlhassanCustomer Success Manager
Unlock contacts
Unlock contacts

Tonal Corporate Information: FAQ

Tonal operates in the Bookkeeping industries. More details can be found on the official website: tonal.com.
Tonal has offices located in San Francisco, US.
The headquarters of Tonal are located in San Francisco, United States.
The current CEO of Tonal is Aly Orady
You can contact Tonal by phone at 855-698-6625.
Tonal currently employs 500-1000 people.
Well-known competitors of Tonal include Bryte, FITURE, Digital Reasoning and Flywheel Sports.

Data Privacy

GDPR Icon

GDPR COMPLIANT

SignalHire complies with the General Data Protection Regulation (GDPR). SignalHire follows GDPR requirements, including but not limited to rights of data subjects to access, correct, or delete their personal information and supports the right to be forgotten.

CCPA Icon

CCPA COMPLIANT

SignalHire is CCPA-compliant and provides California residents the right to know, access, opt out, and request deletion of their personal data.

BACK TO TOP