DPAA: Detailed Company Information & Corporate Profile

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Summary

DPAA, headquartered in New York, NY, was founded in 2006 and operates as an independent company focused on promotion services. The firm delivers out‑of‑home advertising, digital OOH, omnichannel marketing, research, technology, adtech, innovation, programmatic, martech, and digital place‑based advertising solutions.

With a team of 1–10 professionals led by President and CEO Barry Frey, DPAA’s leadership includes Zach Sherman (Director of Development and Partnerships), Darlene Bondanza (Global Senior Accounts Manager), Peter Krieger and Debbie Benadiba (Board Members), Matt Kristoff (Research Analyst), Blake Kelley (Marketing Director), Noah Klas (VP Membership), Hannah DAccurzio (Chief of Staff), Christopher Courtney (Team SGT), and Anil Hirani (Associate Founder India). The company reports annual revenue between $10 million and $50 million, operates under SIC code 7311, and serves the New York Metropolitan Area DMA.

DPAA Websitedpaaglobal.com
Phone Number212.371.8960
Industries
DPAA Headquarters Address12 East 49th Street, New York, NY, 10018 US
Company Size1-10 employees
Specialities & Servicesout of home advertising, digital out of home advertising, omnichannel marketing, research, technology, adtech, innovation, programmatic, martech, digital place-based advertising
TechnologiesNginx
SIC Code7311
NAICS Code541810 Advertising Agencies
DMA CodeNew York Metropolitan Area
Founded2006
Estimated Annual Revenue$10M - 50M
Operating StatusIndependent Company
Updated:2026-10-25

Estimated Website Traffic

The chart shows a growth in traffic to the dpaaglobal.com website. In September, traffic increased to 1031, compared to 252 in the previous month. The highest traffic in 2026 was recorded in February, reaching 1142 visits.

Workforce Turnover

Number of employees switched from or switched to

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Total employee turnover

Departmental sample breakdown

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Turnover activity captured in SignalHire's departmental sample ( employees):

Length of Employment

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DPAA's workforce includes employees across a wide range of tenure levels.

11% have been with the company for 1 to 2 years22% have been with the company for 3 to 4 years33% have been with the company for 5 to 7 years11% have been with the company for 8 to 10 years22% have been with the company for more than 11 years

Former Employees: Role Changes

Role at Former Company
Role at New Company
Contact top employees from DPAA
Barry Frey
Barry FreyPresident and CEO
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Zach Sherman
Zach ShermanDirector of Development and Partnerships
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Darlene Bondanza
Darlene BondanzaGlobal Senior Accounts Manager
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Peter Krieger
Peter KriegerBoard Member
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Matt Kristoff
Matt KristoffResearch Analyst
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Blake Kelley
Blake KelleyMarketing Director
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Debbie Benadiba
Debbie BenadibaBoard Member
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Anil Hirani
Anil HiraniCo-Founder
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Noah Klas
Noah KlasVP Membership
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Hannah DAccurzio
Hannah DAccurzioChief of Staff
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DPAA Corporate Information: FAQ

DPAA operates in the Promotion industries. More details can be found on the official website: dpaaglobal.com.
DPAA has offices located in New York, US.
The headquarters of DPAA are located in New York, United States.
You can contact DPAA by phone at 212.371.8960.
DPAA currently employs 1-10 people.

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