Devara: Detailed Company Information & Corporate Profile
Summary
Devara is an independent U.S.-based promotion company headquartered in the Rochester Metropolitan Area and was founded in 1980. The firm specializes in badge holders, lanyards, promotional products, badge reel supply, and sales support for corporate events and conferences.
With a workforce of 100‑200 employees, Devara generates annual revenue between $10 million and $50 million. Its service portfolio emphasizes customer service excellence, supported by a dedicated sales team that manages client relationships across the region.
The leadership team includes Joe Fina, Senior Vice President; Sean Hill, Director of Customer Service; Kimberly Fitzgerald, Art Department Team Lead/Senior Designer; Mary Cullen, Pre‑press (dye‑subimation); Catherine Nichols, Prepress Graphics Specialist; Ralf Jean, Production Pre‑Press Graphic Artist; and John Caiazza, Inside Sales Manager.
| Devara Website | devara.com |
| Social Links |  |
| Phone Number | 1-800-433-8272 |
| Industries | |
| Company Size | 100-200 employees |
| Specialities & Services | Badge Holders, Lanyards, Promotional Products, Customer Service, Sales, Badge Reel Supplier, Lanyard Supplier |
| DMA Code | Rochester Metropolitan Area |
| Founded | 1980 |
| Estimated Annual Revenue | $10M - 50M |
| Operating Status | Independent Company |
| Updated: | 2026-09-19 |
Estimated Website Traffic
The chart shows a decline in traffic to the devara.com website. In September, traffic decreased to 1254, compared to 2936 in the previous month. The highest traffic in 2026 was recorded in May, reaching 5408 visits.
Workforce Turnover
Length of Employment
Devara's workforce includes employees across a wide range of tenure levels.
11% have been with the company for 1 to 2 years11% have been with the company for 5 to 7 years22% have been with the company for 8 to 10 years56% have been with the company for more than 11 years
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Devara Corporate Information: FAQ
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