CRAFTSMAN+: Detailed Company Information & Corporate Profile
Summary
CRAFTSMAN+ is a software development firm founded in 2018 and headquartered in New York, NY. The company builds interactive content for mobile platforms, delivering playables that combine creative strategy with advanced technology.
Their portfolio includes playable ads, UGC integration, and tools powered by Creative AI, Gen AI, and a robust creative infrastructure. By focusing on user acquisition and creative intelligence, they help brands launch engaging experiences across devices.
With 10–50 employees, CRAFTSMAN+ maintains a tight team led by CEO Alex Merutka and COO Olivia Barnett, supported by VP of Strategic Partnerships Julian Friedman, Project Coordinator Dreya Donovan, Product Owner Nick Chiarmonte, and specialists in software engineering, graphic design, AI, quality assurance, and production planning.
The company reports revenues between $10 million and $50 million.
| CRAFTSMAN+ Website | craftsmanplus.com |
| Industries | |
| CRAFTSMAN+ Headquarters Address | 580 Broadway, New York, NY, 10012 US |
| Company Size | 10-50 employees |
| Specialities & Services | Interactive Content, Mobile Specialized, Playables, Creative Strategy, Playable Ads, Creative AI, Creative Infrastructure, Gen AI, User Acquisition, UGC, Creative Intelligence |
| Founded | 2018 |
| Estimated Annual Revenue | $10M - 50M |
| Updated: | 2026-10-12 |
Workforce Turnover
Length of Employment
CRAFTSMAN+'s workforce includes employees across a wide range of tenure levels.
11% have been with the company for less than 1 year22% have been with the company for 1 to 2 years22% have been with the company for 3 to 4 years33% have been with the company for 5 to 7 years11% have been with the company for 8 to 10 years
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CRAFTSMAN+ Corporate Information: FAQ
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