Breakthrough Research: Detailed Company Information & Corporate Profile
Summary
Breakthrough Research is a marketing research firm headquartered in Los Angeles, CA, with a team of 10‑50 professionals that generate $10 million to $50 million in revenue.
The company offers expertise in ad and communications testing, brand equity and positioning, brand extension, loyalty modeling, market strategy, new product development, pricing optimization, purchase process design, satisfaction tracking, segmentation, shopper insights, and social media analysis. Breakthrough Research’s leadership includes President Dan Braker, Vice Presidents Christy Panlilio, Danny Whelan, Cherri Christiansen, Jason Parnass, and David Pearson, as well as Chief Operating Officer Beth Ellen Cody and Senior Research Director Pete Van Wert. Additional staff comprise research associates such as Ana Etchison, Hang Nguyen, Xinyan Mia Tong, quantitative managers like Renee, and interns Jen Prall and Cole Parkin.
| Breakthrough Research Website | bthrough.com |
| Social Links |   |
| Industries | |
| Breakthrough Research Headquarters Address | Los Angeles, CA, US |
| Company Size | 10-50 employees |
| Specialities & Services | Ad & communications testing, Brand equity and positioning, Brand extension, Loyalty modeling, Market strategy, New product development, Pricing optimization, Purchase process, Satisfaction tracking, Segmentation, Shopper insights, Social media analysis |
| Estimated Annual Revenue | $10M - 50M |
| Updated: | 2026-09-26 |
Breakthrough Research Org Chart
Chief Executive Officer
C-Level
Workforce Turnover
Number of employees switched from or switched to
Departmental sample breakdown
Length of Employment
Breakthrough Research's workforce includes employees across a wide range of tenure levels.
20% have been with the company for 1 to 2 years40% have been with the company for 5 to 7 years20% have been with the company for 8 to 10 years20% have been with the company for more than 11 years
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Breakthrough Research Corporate Information: FAQ
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