Benchmarking for Performance Email Formats
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Benchmarking for Performance
- Benchmarking for Performance uses 5 different email formats. The most common is lastName (for example, doe@bforp.com), which appears in about 37% of work addresses.
- Other common patterns include:
- firstNamelastNameInitial: janed@bforp.com (19%)
- firstNameInitial.lastName: j.doe@bforp.com (23%)
Benchmarking for Performance’s Popular Email Formats
| Format | Example | Percentage |
|---|---|---|
Format lastName |  doe@bforp.com | Percentage: 37% |
Format firstNameInitial.lastName | j.doe@bforp.com | Percentage: 23% |
Format firstNamelastNameInitial | janed@bforp.com | Percentage: 19% |
Format firstNameInitiallastNameInitial | jd@bforp.com | Percentage: 11% |
Format lastNameInitialfirstNameInitial | dj@bforp.com | Percentage: 10% |
Contact top employees from
Benchmarking for Performance
Peter Woods
Senior Consultant
Leanne Lu
Senior Consultant eCommerce and Digital
Mary OHara
Senior Consultant - Innovation
Jane Dempsey
Senior Consultant Qualitiative Research
Ardhi Wahid
Senior Consultant
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