BBDO New York: Detailed Company Information & Corporate Profile

Summary

BBDO New York operates out of its New York, NY headquarters, employing 500–1000 professionals and generating an estimated $500M‑$1B in annual revenue. The agency’s core focus lies in promotion, delivering integrated campaigns that drive consumer engagement across diverse media platforms.

BBDO New York’s creative and strategic leadership includes Steve Viglione as Head of Marketing Science and EVP Executive Director; Greg Ketchum serving as Executive Vice President and Executive Creative Director; Rodrigo Ribeiro, Erik Nyström, Rodolfo Garcia and Jono Flannery in associate and group creative roles; Kat Grib steering growth initiatives as Chief Growth Officer; Meghan Wood and Nancie Luppino leading client and strategy operations respectively; and additional executives such as Vanessa Romann (Global Client Lead), Frederick Kovey (Creative Director) and Robbie Felder (Strategy Director). Senior project management is overseen by Michael, with support from Makenna Davis in marketing strategy and swinder managing day‑to‑day operations.