eLEND DIRECT®: Detailed Company Information & Corporate Profile
Summary
eLEND DIRECT® operates out of Parsippany, NJ, and specializes in a comprehensive array of mortgage products including FHA Loans, Conventional Home Loans, USDA Rural Housing Loans, HARP Loans, Manufactured Home Financing, 203K Home Renovation Loans, VA Mortgages, and Non-Conforming Jumbo Loans.
Founded in 1997 as a subsidiary within the finance sector, eLEND DIRECT® serves the New York Metropolitan Area with a revenue range of $100M to $500M and employs between 500 and 1,000 staff members. The company’s structure is guided by senior leadership such as Chris Guerin (Senior Vice President Retail Production & Business Development) and Shari Marchal (Vice President of Underwriting), while owner Anne Klaire Reyes oversees overall strategy.
The team includes seasoned professionals—Joseph Amelio (Senior Mortgage Loan Originator), Jennifer Faustine (Mortgage Loan Processor), Melissa Gansz (Retail Sales), David Amsellem (Loan Officer), and several other specialists in underwriting, processing, closing, and customer service. Their operational focus is reinforced by a dedicated management group, including James Dante (Division Manager) and Louis Esa (Consumer Direct Branch Manager).
| eLEND DIRECT® Website | elend.com |
| Social Links |    |
| Phone Number | 1-800-634-8616, (800) 316-9508 |
| Industries | |
| eLEND DIRECT® Headquarters Address | 8 Campus Drive, Suite #401, Parsippany, NJ, 07054 US |
| Company Size | 500-1000 employees |
| Specialities & Services | Mortgages, Refinancing, FHA Loans, Conventional Home Loans, USDA Rural Housing Loans, HARP Loans, Manufactured Home Financing, 203K Home Renovation Loans, VA Mortgages, Non-Conforming Jumbo Loans |
| SIC Code | 6162 |
| NAICS Code | 522292 Real Estate Credit, 522390 Other Activities Related to Credit Intermediation |
| DMA Code | New York Metropolitan Area |
| Founded | 1997 |
| Estimated Annual Revenue | $100M - 500M |
| Operating Status | Subsidiary |
| Updated: | 2026-09-15 |
Competitors
Name | Founded | Type | Employees |
|---|---|---|---|
| 1996 | Public Company | 50K - 100K | |
| 1852 | Public Company | 100K - 9.9M | |
| 1985 | Public Company | 10K - 50K | |
| 1933 | Nonprofit | 10K - 50K |
Estimated Website Traffic
The chart shows a growth in traffic to the elend.com website. In September, traffic increased to 10011, compared to 9918 in the previous month. The highest traffic in 2026 was recorded in May, reaching 14626 visits.
Workforce Turnover
Length of Employment
eLEND DIRECT®'s workforce includes employees across a wide range of tenure levels.
7% have been with the company for 5 to 7 years36% have been with the company for 8 to 10 years57% have been with the company for more than 11 years
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eLEND DIRECT® Corporate Information: FAQ
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