diono®: Detailed Company Information & Corporate Profile
Summary
diono® was founded in 1999 as an independent company focused on consumer goods. With a team of 100‑200 employees headquartered in Sumner, WA, the Seattle‑area brand specializes in child safety seats, family travel products, stroller accessories, car seat accessories and strollers.
President Brad Keller leads the organization, while senior product design is overseen by Adam Bearup. The company’s logistics team includes Shipping Receiving Manager Jon Froberg and Warehouse Supervisors Chelsea Ainoa and Misbah Mirza.
diono® operates within the Seattle Metropolitan DMA, reporting a revenue range of $10 million to $50 million and holding SIC code 7200 for consumption goods.
The company’s leadership also features a finance division headed by VP Brett Dire, compliance overseen by David Bapst, and an extensive customer service team that includes Susan Barnard, Erika Bourbanis, Christopher Sauers, and Sam Koler.
Electronic data interchange is managed by specialists Michael Furnstahl and Garhgaj Singh.
| diono® Website | diono.com |
| Social Links |    |
| Phone Number | 253-268-2500 |
| Industries | |
| diono® Headquarters Address | Sumner, WA, 98390 US |
| Company Size | 100-200 employees |
| Specialities & Services | Child Safety Seats, Family Travel Products, Stroller Accessories, Car Seat Accessories, Strollers |
| Technologies | Cloudflare, Google Cloud, Flask, PHP, Laravel |
| SIC Code | 7200 |
| DMA Code | Seattle Metropolitan Area |
| Founded | 1999 |
| Estimated Annual Revenue | $10M - 50M |
| Operating Status | Independent Company |
| Updated: | 2026-09-22 |
Competitors
Name | Founded | Type | Employees |
|---|---|---|---|
| 1990 | Privately Held | 250 - 500 | |
| 1962 | Public Company | 5.0K - 10K | |
| 1920 | Public Company | 250 - 500 | |
| 1938 | Privately Held | 1.0K - 5.0K |
Estimated Website Traffic
The chart shows a decline in traffic to the diono.com website. In August, traffic decreased to 45730, compared to 182043 in the previous month. The highest traffic in 2026 was recorded in April, reaching 365814 visits.
Workforce Turnover
Length of Employment
diono®'s workforce includes employees across a wide range of tenure levels.
6% have been with the company for 1 to 2 years6% have been with the company for 3 to 4 years18% have been with the company for 5 to 7 years29% have been with the company for 8 to 10 years41% have been with the company for more than 11 years
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diono® Corporate Information: FAQ
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