Decoded Advertising: Detailed Company Information & Corporate Profile

Contact top employees from Decoded Advertising

Summary

Decoded Advertising is a New York‑based promotion agency founded in 2014 that grew to a workforce of 100–200 employees before being acquired. With annual revenues ranging from $10 million to $50 million, the firm serves clients throughout the New York Metropolitan Area and has built its reputation on data‑driven campaigns.

Specializing in advertising, brand strategy, creative development, social media, communications planning, content creation, mobile and digital marketing, product innovation, paid targeting & optimization, technology integration, brand building, and direct response, Decoded leverages a multidisciplinary leadership team. The team includes Sarah Brittany Byrne as VP of Media Solutions and Head of Creative Analytics, Max Gropper overseeing business operations, creative analytics leaders such as Ariana Brajkovich, social media strategy from Casey Federbusch, and senior design talent like Charles Wang. Together they combine analytical rigor with creative execution to deliver targeted, measurable results for clients.

Decoded Advertising Websitedecodedadvertising.com
Social Links
facebooktwitterlinkedIn
Phone Number212-422-3790
Industries
Decoded Advertising Headquarters Address32 Old Slip, New York, NY, 10005 US
Company Size100-200 employees
Specialities & ServicesAdvertising, Brand Strategy, Creative, Social Media, Communications Planning, Content Creation, Mobile, Digital Marketing, Product Innovation, Paid Targeting & Optimization, Technology, Brand Building, Direct Response
TechnologiesCloudflare, Flask, Magento, PHP
DMA CodeNew York Metropolitan Area
Founded2014
Estimated Annual Revenue$10M - 50M
Operating StatusAcquired
Updated:2026-09-15

Competitors

Name
Founded
Type
Employees
2012Privately
Held
25 - 100
2010Privately
Held
25 - 100
2011Privately
Held
100 - 250
1999Privately
Held
25 - 100

Estimated Website Traffic

The chart shows a decline in traffic to the decodedadvertising.com website. In September, traffic decreased to 13138, compared to 13173 in the previous month. The highest traffic in 2026 was recorded in August, reaching 13173 visits.

Workforce Turnover

Number of employees switched from or switched to

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Total employee turnover

Departmental sample breakdown

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Turnover activity captured in SignalHire's departmental sample ( employees):

Length of Employment

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Decoded Advertising's workforce includes employees across a wide range of tenure levels.

7% have been with the company for 1 to 2 years21% have been with the company for 3 to 4 years29% have been with the company for 5 to 7 years29% have been with the company for 8 to 10 years14% have been with the company for more than 11 years

Former Employees: Role Changes

Role at Former Company
Role at New Company
Contact top employees from Decoded Advertising
Sarah Brittany Byrne
Sarah Brittany ByrneVP, Group Director Media Solutions & Head of Creative Analytics
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Max Gropper
Max GropperVP, Head of Business Operations
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Calvin Ngo
Calvin NgoSenior Director
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Ariana Brajkovich
Ariana BrajkovichAssociate Director: Creative Analytics
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Shane Fable
Shane FableAccounting Manager
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Charles Wang
Charles WangSenior Designer
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Casey Federbusch
Casey FederbuschAssociate Director, Social Investment
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Tais
TaisSenior Accountant
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Patrick Bradley
Patrick BradleyFreelance Sr Art director
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A Jack McKenzie
A Jack McKenzieSenior Copywriter
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Nate Wing
Nate WingBusiness Operations Manager
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Rena Constable Taylor
Rena Constable TaylorAccounts Payable Specialist
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Arman Cole
Arman ColeFreelance Video Editor
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A Jack McKenzie
A Jack McKenzieAssociate Creative Director
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Will Padilla
Will PadillaAssociate Media Planner
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Kelly Hernandez Tessarolo
Kelly Hernandez TessaroloSenior Media Analyst
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Decoded Advertising Corporate Information: FAQ

Decoded Advertising operates in the Promotion industries. More details can be found on the official website: decodedadvertising.com.
Decoded Advertising has offices located in New York, US.
The headquarters of Decoded Advertising are located in New York, United States.
The current CEO of Decoded Advertising is Matt Rednor
You can contact Decoded Advertising by phone at 212-422-3790.
Decoded Advertising currently employs 100-200 people.
Well-known competitors of Decoded Advertising include Socialfly, Digital Brand Architects, SRV Media and Boston Digital (A Mighty Union Company).

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