Brandmotion: Detailed Company Information & Corporate Profile

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Summary

Brandmotion, founded in 2006 and headquartered in Novi, Michigan, specializes in safety technologies for commercial vehicles and work trucks, offering radar blind‑spot detection, 360° surround view systems, backup cameras, digital rearview mirrors, and cross‑traffic detection.

Its product suite also covers vehicle vision systems, upfitter integration, OEM vehicle integration, and vocational vehicle safety solutions, including RV safety technology, all aimed at reducing fleet risk and enhancing driver awareness.

The company employs 10–50 people and generates between $10 million and $50 million in revenue. Leadership is led by CEO & founder Jeff Varick, with Xamaka LaTham as Head of Sales & Marketing and Jimmy McWherter heading Product Development and Engineering; additional key personnel include Lead System Engineer Justin Teems and Principal Engineer Bob Kwiecinski.

Brandmotion’s focus on integrated vehicle electronics and advanced driver‑awareness tools positions it to deliver comprehensive safety solutions across the automotive industry.

Brandmotion Websitebrandmotion.com
Phone Number734-619-1250
Industries
Brandmotion Headquarters Address41100 Bridge St, Novi, Michigan, 48375 US
Company Size10-50 employees
Specialities & ServicesFleet Safety Technology, Commercial Vehicle Safety, 360 Surround View Systems, Radar Blind Spot Detection, Backup Camera Systems, Digital Rearview Mirrors, Driver Awareness Technology, Vehicle Vision Systems, Upfitter Integration, OEM Vehicle Integration, Work Truck Safety, Fleet Risk Reduction, Commercial Vehicle Cameras, RV Safety Technology, Vehicle Electronics Integration, Cross Traffic Detection, Fleet Technology, Vocational Vehicle Safety
Founded2006
Estimated Annual Revenue$10M - 50M
Updated:2026-09-21

Estimated Website Traffic

The chart shows a decline in traffic to the brandmotion.com website. In August, traffic decreased to 2500, compared to 2654 in the previous month. The highest traffic in 2026 was recorded in March, reaching 6413 visits.

Workforce Turnover

Length of Employment

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Brandmotion's workforce includes employees across a wide range of tenure levels.

14% have been with the company for 3 to 4 years29% have been with the company for 5 to 7 years29% have been with the company for 8 to 10 years29% have been with the company for more than 11 years
Contact top employees from Brandmotion
Xamaka LaTham
Xamaka LaThamHead of Sales & Marketing
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Jimmy McWherter
Jimmy McWherterHead of Product Development and Engineering
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Jeff Varick
Jeff VarickCEO and Founder
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Justin Teems
Justin TeemsLead System Engineer
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Nicholas Mily
Nicholas MilyKey Account Manager
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Austin Rivera
Austin RiveraDesign Manager
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Greg Schaaf
Greg SchaafTechnical Customer Support
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Dave Forrest
Dave ForrestFleet Account Manager
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Andrew Tehranisa
Andrew TehranisaConnected Vehicle Project Manager
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Tony Berlingieri
Tony BerlingieriDirector of Sales and Marketing
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Bob Kwiecinski
Bob KwiecinskiPrincipal Engineer
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Dean Howe
Dean HoweProduction Team Lead
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Hayden Wheeker
Hayden WheekerSr. Project Manager
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Aaron
AaronProduct Development Engineer
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Daniel Harrington
Daniel HarringtonWarehouse Associate
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Attie Janse van Rensburg
Attie Janse van RensburgManaging Director
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Brandmotion Corporate Information: FAQ

Brandmotion operates in the Cars industries. More details can be found on the official website: brandmotion.com.
Brandmotion has offices located in Novi, US.
The headquarters of Brandmotion are located in Novi, United States.
You can contact Brandmotion by phone at 734-619-1250.
Brandmotion currently employs 10-50 people.

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