Bonfire: Detailed Company Information & Corporate Profile

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Summary

Bonfire, founded in 2012 and headquartered in Richmond, Virginia, specializes in custom t‑shirts and other apparel for online fundraising, crowdfunding campaigns, and promotional merchandise. Its platform supports print‑on‑demand fulfillment, enabling nonprofits, brands, and individual creators to launch branded clothing collections without inventory overhead.

The company employs 100–200 people and features a cross‑functional team that includes Ryan Nelson as Head of Enterprise Solutions & Partnerships, Joe Kelly driving growth marketing, and a design group led by Daniel Usman and Marija Despodova. Operational roles cover production coordination (Karthika, Marinela Jovanovikj), finance (Karol Grimes), customer support (Kirsten Bates), and front‑end engineering (Nicolas Lima, Petar). This structure supports Bonfire’s end‑to‑end service for custom apparel, ecommerce, and fundraising solutions.

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Industries
Bonfire Headquarters AddressW Broad St, Richmond, Virginia, US
Company Size100-200 employees
Specialities & ServicesCustom T-Shirts, Online Fundraising, T-Shirt Fundraising, Custom Apparel, Fundraising Ideas, Ecommerce, Crowdfunding, Promotional Merchandise, print on demand
Founded2012
Updated:2026-10-05

Competitors

Name
Founded
Type
Employees
2000Privately
Held
1.0K - 5.0K
2013Privately
Held
250 - 500
2006Public
Company
100 - 250
2008Privately
Held
100 - 250

Workforce Turnover

Length of Employment

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Bonfire's workforce includes employees across a wide range of tenure levels.

14% have been with the company for 1 to 2 years14% have been with the company for 3 to 4 years36% have been with the company for 5 to 7 years29% have been with the company for 8 to 10 years7% have been with the company for more than 11 years
Contact top employees from Bonfire
Ryan Nelson
Ryan NelsonHead of Enterprise Solutions & Partnerships
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Dimitar Gare
Dimitar GareOperations Coordinator
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Jelena Savic
Jelena SavicSales Prospecting Coordinator
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Marinela Jovanovikj
Marinela JovanovikjProduction Data Coordinator
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Cathy Bryant
Cathy BryantOnline Shop Owner
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Taylor Soignoli Matthews
Taylor Soignoli MatthewsAccount Executive
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Karol Grimes
Karol GrimesFinancial Controller
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Kelly Osato
Kelly OsatoMerch Specialist
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Karthika
KarthikaData Strategy Lead
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Joe Kelly
Joe KellyDirector of Growth Marketing
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Kirsten Bates
Kirsten BatesCustomer Support Team Lead
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Nicolas Lima
Nicolas LimaSenior Front-end Engineer
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Daniel Usman
Daniel UsmanDigital Designer
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Lucas
LucasUX Engineer
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Petar
PetarSenior Frontend Developer
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Marija Despodova
Marija DespodovaSenior Graphic Designer
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Bonfire Corporate Information: FAQ

Bonfire has offices located in Richmond, US.
The headquarters of Bonfire are located in Richmond, United States.
Bonfire currently employs 100-200 people.
Well-known competitors of Bonfire include Custom Ink, Patreon, Redbubble and Indiegogo.

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