AL.com: Detailed Company Information & Corporate Profile
Summary
AL.com is a digital media company headquartered in Birmingham, Alabama. Established in 1997, the firm employs between 100 and 200 staff members and generates annual revenue in the $50 million to $100 million range. The organization specializes in online advertising and media publishing, delivering content across multiple platforms.
Key leadership includes President Natalie Pruitt, who also serves as Vice President of Advertising; Head of Podcasting John Hammontree; high‑profile reporters such as Randal Etheredge (High School Football Correspondent), Carol Robinson (Public Safety Reporter), and Ashley Remkus in roles ranging from Deputy Investigative Editor to Director. Additional staff members include Joseph Goodman, Michael Casagrande, Melanie Gee, Marianne Scully, Alaina Bookman, Diane Mwai, Peter Rauterkus, and interpreter Cindy Orobitg.
| AL.com Website | al.com |
| Industries | |
| AL.com Headquarters Address | 1731 1st Ave N, Birmingham, Alabama, 35203 US |
| Company Size | 100-200 employees |
| Specialities & Services | online advertising, media publishing |
| Founded | 1997 |
| Estimated Annual Revenue | $50M - 100M |
| Updated: | 2026-10-13 |
Estimated Website Traffic
The chart shows a growth in traffic to the al.com website. In September, traffic increased to 6651323, compared to 6589247 in the previous month. The highest traffic in 2026 was recorded in February, reaching 16099687 visits.
Workforce Turnover
Length of Employment
AL.com's workforce includes employees across a wide range of tenure levels.
4% have been with the company for 3 to 4 years4% have been with the company for 5 to 7 years8% have been with the company for 8 to 10 years83% have been with the company for more than 11 years
Companies Similar to AL.com
AL.com Corporate Information: FAQ
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